Kerry Foods wanted to bring a new brand into it’s Cheestrings stable, that offered a sweet alternative to the core cheese based products that would also appeal to a younger child.
Yollies is a brand of innovative yogurt pops that keep their shape at room temperature. WowMe! have developed outer packaging and also the character design for the inner pods that children can have fun with. The designs bring some additional personality to the Yollies character, creating some fun themes that relate to the seasonal time of year or current trends.