Brands have a great opportunity to generate huge volumes of sales during key seasonal events throughout the year. Especially when they strike the right emotional chord with people.

We were asked to bring all of Swizzels’ classic sweets into one box, and tap into a collective nostalgia for the corner-shop sweet shops we all remember as kids. Swizzels wanted the box to be their ‘celebrations’ mixture with year-round appeal, with particular pull at Halloween and Christmas. Designs needed to be bright, engaging and unique; and instantly show off much-loved Swizzels’ sweet brands.