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Do own-brand cleaning products deliver on their promise?

Brandscape

Own-brand cleaning products have become increasingly popular in UK retailers, and for a good reason. These products offer consumers a…

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Collector cards for digital natives

News

The world of collector cards has come a long way since their inception. What once used to be a pastime…

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The dairy aisle has become a hub of creativity and variety

Brandscape

Innovation in the dairy product aisle of British supermarkets has been on the rise in recent years. With the increasing…

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Great images play a vital role on packaging

Brandscape

Retail packaging is an essential element of product marketing, and great images play a vital role in its effectiveness. Whether…

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Our rough guide to planning a successful exhibition

Brandscape

Showcasing your product at an exhibition can be expensive, and part of a show’s success for your brand can be…

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The highlights of Toy Fair 2023

News

We had a good look around London Toy Fair and spotted some interesting trends and themes appearing in the toy…

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Single-use plastics - a time for change

Brandscape

You know how it is, you log onto LinkedIn, and an article pops up in your feed that catches your…

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The trend of the Kidult – is there more to it than just child’s play?

Brandscape

You may not have heard of the term “kidult”, but we guarantee you won’t have failed to notice the trend…

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Brand positioning: the best start for your brand journey

Brandscape

When it comes to building your brand, there is one task that is crucial to success – Developing your Brand…

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The race is on to be the top toy this Christmas

Brandscape

Every year we take a keen interest in looking at the must-have toys for Christmas. This year more than ever,…

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Non-HFSS legislation - what we've seen so far

Brandscape

Suppose you’re in the business of food for retail. In that case, a lot of your time recently will have…

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Greenwashing: It's all about truth and trust

Brandscape

Brands must ensure they aren’t damaging customers’ trust by greenwashing – making false or misleading claims that the company or…

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Cheltenham,
Gloucestershire
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